Thursday, 20 February 2014

Target Audience ~

The target audience can be a variety of different people, the film can be watched by anybody, but children of younger ages may not understand the film. The more sophisticated comedy or romance found within a movie can mean that younger children may be confused or not understand. I had a look on the internet and came across some statistics on and it showed that 85% of the audience who watch Romantic Comedies are in fact female and the most popular age group is normally young adults aged between 25-34 and they aren't as popular amongst young people as I thought especially those aged 15-18. So overall I think the movie needs to be aimed towards young adult woman, although we will not make it to specific to a certain audience otherwise we are restricting ourselves and I feel that the opening sequence will hopefully be able to be enjoyed by all people of many different age groups. I found this information on the website below... :)

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