2 minute opening sequence to 'Wall-e'

Wall-e is a disney film aimed at an audience of all ages although mostly at younger children. It begins with a happy song as it follows different areas of space that people can recognise as they see planets. and written in a sci-fi font is the film name and a couple of other titles implying that the film is of a sci-fi genre. Although the music quickly changes at the camerazooms in on and earth and the audience can recognise New York covered in rubbish and completely deserted. This is used to engage the viewer as they suddenly wonder whats really going on and when you realise that the old song is being payed from a robot you realise that this film is possibly based in the future and that earth was abandoned many years ago as the song played is old-fashioned. The camera zooms in on the robot and its name 'wall-e' can be seen written upon it allowing the audience to realise that this robot is the main character. To enage the audience an element of comedy is added as Wall-e attempts to chase a cockroach clumsily and this encourages younger viewers to keep watching.